Reddit plans to lock some content behind a paywall this year, CEO says | Reddit executives also discussed how they might introduce more ads into the social media platform
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Can't wait to see the mental gymnastics subreddit moderators will perform to defend this!
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I've gone back to reddit a few times from searches, and after spending time away it is really apparent how negative most of the comments over there are.
For example, anytime someone asks for help, someone always has to show up and get angry that they didn't search instead of asking. Then a third person shows up and says that a search brought them to this thread.. and no one ever answers the question. Thanks reddit!
There are some instances where Reddit is still a great source of information just due to the sheer size of the community. But there's a lot more shit to wade through after the exodus a couple years back. I haven't signed back in for years.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
watch them lock old reddit behind a paywall just because it's the best part about reddit
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Yes, I'm still using Joey just fine. A lot of the apps were disabled by their creators through.
Can confirm, I can use Boost for Reddit on my main account which is a moderator for a sub, but my second account which has no moderation abilities "breaks" the app until I switch back.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Digg: "join us reddit..."
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As much as we'd like to joke about the sudden influx of new Lemmy users that will result from this lets all be real, it will be a few new users. Most Reddit users will accept whatever is thrown at them from that company while crying about it on Reddit. I don't know what the phenomena is but it seems that most people would rather stay on the bad platform than try something new and slightly different. I'm cool with that, I like niche platforms.
That's fine. A more fragmented internet is better for the world
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I just left, deleted my account of 15ish years tonight, no regrets. Happy to be here.
The internet feels post-apocalyptic now. I no longer have any social media accounts (does lemmy count?) . Places that I spent over a decade on now feel so hostile and foreign. I joined reddit as a teenager wanting to read f7u12 comics, and now reddit feels like a total outrage machine. I mean the ads are crap but the algorithm doesn't show me content I WANT to see anymore. It just shows me videos of car accidents and street fights and other things that get my cortisol levels up. Blocking subreddits straight up doesnt work. I like that on lemmy I can just filter only by the communities I subscribe to
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Digg: "join us reddit..."
We all float down here
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They know pornhub still exists right?
tbf pornhub sucks at finding specific content.
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Can't wait to see the mental gymnastics subreddit moderators will perform to defend this!
It was wild how spineless most of them were when the API stuff happened, and it showed how attached they are to their little bubble of power.
Some of them were even more pathetic by virtue signaling.
Like the r/de mods allowed memes for a full week in "protest". Yeah... they sure showed spez with that one...
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
Happy cake
day! -
Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Just came to lemmy again
after learning this shit!!
mass exodus coming soon -
It was wild how spineless most of them were when the API stuff happened, and it showed how attached they are to their little bubble of power.
Some of them were even more pathetic by virtue signaling.
Like the r/de mods allowed memes for a full week in "protest". Yeah... they sure showed spez with that one...
Yeah it really was pathetic.
Like they took a stand while it was cool, but then capitulated rather than face removal.
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Same. I left when it was announced.
i switched to lemmy after seeing the crackdown after the blackouts where they just repo'ed subreddits that didn't stand down - it was clear then that internal forces would not be able to change a thing over there. i couldn't support a site that was doing shit like this. (It's the reason i keep pestering my wife to leave facebook and instagram after zucks kneefall for trump, and switch to pixelfed and bluesky instead; lemmy wouldn't be a good place for her, but i can see her enjoying pixelfed a lot)
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Is there anywhere I can find a complete scrape of Reddit threads and comments from before the 3rd party app apocalypse? There was a lot of useful info shared on there, but I don't want anything to do with what that site has become. I'm happy just to CTRL+F a big dataset. It'll probably still work better than either Reddit or Google does nowadays. Without media I imagine I could fit it somewhere.
Also, Spez is a greedy little pig boy.
Yes, there's a torrent somewhere...
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Second influx to the Fediverse?
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As much as we'd like to joke about the sudden influx of new Lemmy users that will result from this lets all be real, it will be a few new users. Most Reddit users will accept whatever is thrown at them from that company while crying about it on Reddit. I don't know what the phenomena is but it seems that most people would rather stay on the bad platform than try something new and slightly different. I'm cool with that, I like niche platforms.
The key part here is that (at least initially...) they won't put any existing subreddits behind a paywall. So users' habits won't really be interrupted.
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The internet feels post-apocalyptic now. I no longer have any social media accounts (does lemmy count?) . Places that I spent over a decade on now feel so hostile and foreign. I joined reddit as a teenager wanting to read f7u12 comics, and now reddit feels like a total outrage machine. I mean the ads are crap but the algorithm doesn't show me content I WANT to see anymore. It just shows me videos of car accidents and street fights and other things that get my cortisol levels up. Blocking subreddits straight up doesnt work. I like that on lemmy I can just filter only by the communities I subscribe to
Yes same. I don’t want to be stressed out by the internet anymore. I want internet for millennials back.
Nice to meet you, everyone’s been so lovely thus far.
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Just came to lemmy again
after learning this shit!!
mass exodus coming soonsame here lol. If they paywall subreddits ive been visiting for the past FOURTEEN years, i will lose my shit. by throwing it at the reddit headquarters.
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
yes we can
welcome!
