NULL

[tedde@lemmy.world]

I am convinced that about one-half the money I spend for advertising is wasted, but I have never been able to decide which half.
https://quoteinvestigator.com/2022/04/11/advertising/

Personally, it has always struck me that half is wildly optimistic. Still, (frustratingly) it seems the case that some marketing is correlated with some success in business.

[wanderwisley@lemmy.world]

I bought myself anew mirror for my bathroom and anew shower head and I’ve been getting countless ads for beauty products and treatments to look better and feel sexy. FYI I’m a 42 year old man that’s on the chubby side… really helping me out with my low self esteem there algorithm…

[nichehervielleicht@feddit.org]

[ideonek@piefed.social]

But that's it, correlation. Giants with overwhelming distribution also have overwhelming marketing spent. And tons of leverage over smaller copetitors and parters that can be use to abuse them.
There is a fairly good evidence that marketing works at awareness phase - as long as you need to inform people that you exist, it works. Once you pass this threshold marketing increase the sales, but not on the rate that justify the cost. Every natural experiment (when the ads were not launched by accident in some region or chanell) suggest brands like Coca-cola are loosing money on their marketing. It's a chinken game mixed with the king is naked game, where no one want to be a guy who say "maybe you pay us too much". Aka bubble.

[lunsjentilanette@sh.itjust.works]

Where are you seeing ads these days? UBO pretty much gets rid of it all for me

[474d@lemmy.world]

I washed my car this weekend and Amazon suggested more soap on sale... Jokes on you, I ain't washing that car again for the next 6 months

[egonallanon@feddit.uk]

I block ads in most places so I very rarely see them at this point so I think this dumps me onto some junk category as when the occasional as does get through they're nuts.
Like this one I got earlier today:

[engywuck@lemmy.zip]

Do you wash your car every 6 months? You've gotta be rich! I wash my car only when I can't recognize it by its color anymore.

[aeronmelon@lemmy.world]

They don’t know, but they’re going to shoot their shot.

[58008@lemmy.world]

Making people think that seeing ads that interest them is a concession from the ad industry, to the point that people actively try to help advertisers sell more effectively to them by opting in to it, is the greatest piece of bullshittery I've ever seen in all of human history. I've never seen a more successful grift before or since. Jeffrey Epstein's blackmail scheme involving the world's billionaires has nothing on this reprehensible shit. You gotta admire it, despite it being pure unadulterated evil, regardless of whether or not it's actually effective in the end. The fact remains, we accepted this hilariously-transparent con into our lives with open arms and actually complain when it's not performing well enough.

[munkynutts@lemmy.world]

My vehicle gets washed when it rains, and I live in the US southwest.

[burntbacon@discuss.tchncs.de]

I wanna be like the dude/gal at my college, who left their car parked under a tree for so long it became bird-poop colored.

[bleistift2@sopuli.xyz]

I’ve read the explanation that you might be unsatisfied with your choice and looking for a different one.

[mohamedmoney@feddit.org]

Seems like cope

[thoath@leminal.space]

And this is why I blew up in the YouTube feedback and moved to NewPipe

[texasdrunk@lemmy.world]

I once purchased floor mats for my specific car brand. Years ago. For months it tried selling me new floor mats for every brand of car in the world. I still occasionally get an email asking if I want floor mats for cars I've never owned. Like I'm the mat collector or some shit.

[pelespirit@sh.itjust.works]

I get a lot of those. They also think I'm all types of colors and genders while having different sexual preferences.

[1rre@discuss.tchncs.de]

The problem is the ones with all the data have no real use for it.

Google, Facebook, etc. tell you they have data, sell you the ad, run the ad on their own site, then tell you how well the ad did, but not in absolute terms. All in a black box. They don't actually have to use their data, as they're the ones grading their own work, they can just flaunt it to get buyers onboard.

[nagaram@startrek.website]

I agree with the sentiment (ads blocked in so many ways here).

However, people are looking to buy things and ads do work. I used to discover cool products and go to cool events I found because of ads and algorithms.

But I swear I haven't seen anything worth buy for years before I went full anti-ad. Its all temu drop shipped garbage and AI cheating tools now. I don't even get hot singles like the good old days!

[fading_person@lemmy.zip]

Time to watch repair videos in advance!