How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows
-
Money well spent: Grummz got told the fuck off on twitter lol
-
A shill doesn't disclose that they're being paid to promote a product. The secrecy is what makes them a shill
Well I've certainly never heard that before and that's not what the definition of the word is from what I'm seeing but I guess I can understand using that as a distinction.
-
Without seeing what you've seen, that honestly sounds more like a symptom of the platform, current internet trends, and algorithm gaming than it sounds like a cheesy viral marketing campaign
Generally speaking, algorithms on these sites don’t serve me a ton of videos with no views from creators with no followers, en masse.
-
Well I've certainly never heard that before and that's not what the definition of the word is from what I'm seeing but I guess I can understand using that as a distinction.
A shill, also called a plant or a stooge, is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with said person or organization, or have been paid to do so.
-
A shill, also called a plant or a stooge, is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with said person or organization, or have been paid to do so.
Shill verb
:to act as a spokesperson or promoter
Shill noun
:one who makes a sales pitch or serves as a promoter
-
Shill verb
:to act as a spokesperson or promoter
Shill noun
:one who makes a sales pitch or serves as a promoter
Shill has primarily been used as an insult for the past 50 years in the way I'm defining it here. I don't believe you've never heard it used to mean that.
one who acts as a decoy (as for a pitchman or gambler)
Literally on that same page.
a person who poses as a customer in order to decoy others into participating, as at a gambling house, auction, confidence game, etc.
https://www.dictionary.com/browse/shill
a person who publicizes or praises something or someone for reasons of self-interest, personal profit, or friendship or loyalty
https://www.dictionary.com/browse/shill
someone who helps another person to persuade people to buy something, especially by pretending to be a satisfied customer
https://dictionary.cambridge.org/us/dictionary/english/shill?q=shill
shill n informal, US (person planted to lure customers)
https://www.wordreference.com/es/translation.asp?tranword=shill
-
-
Shill has primarily been used as an insult for the past 50 years in the way I'm defining it here. I don't believe you've never heard it used to mean that.
one who acts as a decoy (as for a pitchman or gambler)
Literally on that same page.
a person who poses as a customer in order to decoy others into participating, as at a gambling house, auction, confidence game, etc.
https://www.dictionary.com/browse/shill
a person who publicizes or praises something or someone for reasons of self-interest, personal profit, or friendship or loyalty
https://www.dictionary.com/browse/shill
someone who helps another person to persuade people to buy something, especially by pretending to be a satisfied customer
https://dictionary.cambridge.org/us/dictionary/english/shill?q=shill
shill n informal, US (person planted to lure customers)
https://www.wordreference.com/es/translation.asp?tranword=shill
I think everything you quoted there would accurately describe influencers being hey to play a game. As to whether you believe me or not, don't really care. Why you keep digging this hole for no reason whatsoever seems rather odd to me. Have a good one.
-
Really good games flopped before because they weren't marketed well. Marketing is budgeted for productions of any size, and influencer marketing in general is very effective for something like videogames. Larger amounts were spent on TV ads, or printing campaigns.
-
So marketing? What's the problem here? Should they have spent it advertising on radio?
-
System shared this topic
