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  3. "Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership

"Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership

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  • D [email protected]

    The most recent findings from Brodie Robertson were that the vieas to likes ratio skyrocketed, something that LTT also has confirmed on their side in the newer stream, and what seems like similar behavior in DarkviperAU's channel. It seems that the likes are the same or higher, and the actual pay for the ads are basically the same, but the views are reduced. It's as if views were the same but are being displayed lower than usual.

    Not that most people here would care apparently, because the majority just wants to shit on Linus above actually having any worthwhile look into any of this stuff

    Edit: Some direct links to said videos for whoever is interested

    • https://youtu.be/1hVwUjcsl6s
    • https://youtu.be/qPen-cHdYmk?t=1074 (timestamp 17:54)
    L This user is from outside of this forum
    L This user is from outside of this forum
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    wrote last edited by
    #104

    Yahtzee is complaining about the same issue: https://youtu.be/cpVnx4_yqTo

    Something has changed in the last few months

    1 Reply Last reply
    6
    • M [email protected]

      I dunno. Something about the content I think.

      A few years back some of their content was fun and interesting. Now lately it's all either "here's a bunch of comparisons of hardware you can't even afford" or "Linus puts some ridiculous tech in his own personal house - thanks for subsidizing his home improvement projects by the way"

      I will still watch an occasional video but there are other tech related channels that I enjoy a lot more.

      L This user is from outside of this forum
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      wrote last edited by [email protected]
      #105

      Then why is Yahtzee complaining about the same issue? He does games, not tech: https://youtu.be/cpVnx4_yqTo

      Has the Second Wind channels quality gone down too, AT THE EXACT SAME TIME as LTT?

      1 Reply Last reply
      5
      • M [email protected]

        A lot of Youtube channels are reporting declining viewership lately.

        EX1: https://youtube.com/watch?v=cpVnx4_yqTo
        EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

        Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

        Then I saw this article as well and thought I would share.

        Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

        F This user is from outside of this forum
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        wrote last edited by
        #106

        YouTube is hostile to viewers unless you pay them £20 a month.

        It’s like 15 ads per 2 mins screen time with 2 being unstoppable and 1 being 3 minutes long.
        Slightly exaggerated but not far from the truth. It’s horrible. And they slow everything down too, the main video fake buffers whereas when you’re in premium it doesn’t.

        I didn’t mind paying a fiver but had to do it via the moon to get it cheap but now they have stopped that.

        I Y H H I 10 Replies Last reply
        45
        • H [email protected]

          If someone can't afford to be part of the hobby then they arnt goanna watch videos on that hobby

          They're going to move on. Find a new hobby that they can't afford to participate in. Then find new creators that do content in that new hobby

          Tech has priced out most of the lower and lower middle class. We can't play anymore so we need to find something new to do

          L This user is from outside of this forum
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          wrote last edited by
          #107

          So people who couldn’t afford expensive cars didn’t watch Top Gear or Grand Tour?

          A 1 Reply Last reply
          1
          • F [email protected]

            That doesn't explain a sudden drop.

            S This user is from outside of this forum
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            wrote last edited by
            #108

            How dare you use facts to challenge our beliefs!!

            1 Reply Last reply
            8
            • D [email protected]

              Maybe post actually interesting content instead of pumping out a bunch of variations of the same video about building yet another PC on a dozen of channels. After the whole drama about video quality we got a few more citations but the overall video quality got worse. And then 1/3 videos are paid as if Linus weren't a multi millionaire. Realize it LTT sucks.

              L This user is from outside of this forum
              L This user is from outside of this forum
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              wrote last edited by
              #109

              Then why are other channels noticing a viewer drop too?

              https://youtu.be/cpVnx4_yqTo

              1 Reply Last reply
              4
              • N [email protected]

                This is now the second time in a short period of time that I stumble across someone who didn't know the subscriptions page existed. Or at least that is how I interpreted what you said.

                I always thought it was obvious that the main feed is for discovering new stuff based on watch history and the ol trusty content can be found in the sub box. It is always fascinating to see how differently people use software I use daily while thinking it is how everyone does it

                L This user is from outside of this forum
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                wrote last edited by
                #110

                The subscribed view has shorts filling most of it, it became useless

                I just use RSS to track my subscriptions instead

                R 1 Reply Last reply
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                • quarterswede@lemmy.worldQ [email protected]

                  What a moronic move. I almost never post comments but I watch plenty of content.

                  L This user is from outside of this forum
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                  wrote last edited by
                  #111

                  Commenting on YouTube videos is just shouting into the void

                  1 Reply Last reply
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                  • F [email protected]

                    YouTube is hostile to viewers unless you pay them £20 a month.

                    It’s like 15 ads per 2 mins screen time with 2 being unstoppable and 1 being 3 minutes long.
                    Slightly exaggerated but not far from the truth. It’s horrible. And they slow everything down too, the main video fake buffers whereas when you’re in premium it doesn’t.

                    I didn’t mind paying a fiver but had to do it via the moon to get it cheap but now they have stopped that.

                    I This user is from outside of this forum
                    I This user is from outside of this forum
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                    wrote last edited by
                    #112

                    Or you use adblock

                    F 1 Reply Last reply
                    4
                    • engywuck@lemmy.zipE [email protected]

                      I literally never watch a YouTube videos, as they are just a waste of time. For a given video on a given topic, the same amount of information can be obtained by a decently written blog or article that can be read in a 1/10 of the time it takes to watch q video filled by nonsense blabbering and sponsored segments for revenues. In some extreme cases, if the topic seems really, really , REALLay interesting, I may ask an LLM to summarize the video for me. People should stop linking YouTube videos altogether.

                      I This user is from outside of this forum
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                      wrote last edited by
                      #113

                      Watch veritasium videos, they are well researched and informative. I have sponsor block and ad block so I don't get annoyed

                      engywuck@lemmy.zipE P 2 Replies Last reply
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                      • engywuck@lemmy.zipE [email protected]

                        I literally never watch a YouTube videos, as they are just a waste of time. For a given video on a given topic, the same amount of information can be obtained by a decently written blog or article that can be read in a 1/10 of the time it takes to watch q video filled by nonsense blabbering and sponsored segments for revenues. In some extreme cases, if the topic seems really, really , REALLay interesting, I may ask an LLM to summarize the video for me. People should stop linking YouTube videos altogether.

                        D This user is from outside of this forum
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                        wrote last edited by
                        #114

                        I disagree with you so you should stop posting your opinions altogether.

                        engywuck@lemmy.zipE 1 Reply Last reply
                        5
                        • H [email protected]

                          I just don't get suggested his content anymore. Then again I just found out every channel I've ever subscribed to is under a seperate category and usually not under the main YouTube page..

                          Basically I'm blocking every channel I've subscribed to without ever realising..

                          gobbel2000@programming.devG This user is from outside of this forum
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                          wrote last edited by
                          #115

                          https://www.youtube.com/watch?v=QEJpZjg8GuA&t=18

                          Just use the subscriptions tab (yes, this video does talk about it).

                          1 Reply Last reply
                          0
                          • I [email protected]

                            Or you use adblock

                            F This user is from outside of this forum
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                            wrote last edited by
                            #116

                            I would but I primarily watch on my tv

                            Y H A 3 Replies Last reply
                            1
                            • G [email protected]

                              What does that have to do with being able to watch videos on a free ad supported platform?

                              Also this isn't just something happening to LTT, this is happening across the board with many many channels speaking up about drop in views. YouTube did something and it's hurting content creators both large and small

                              B This user is from outside of this forum
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                              wrote last edited by
                              #117

                              It may not be what that person meant, but, I kinda agree it might be a factor. The free experience has done nothing but become more and more terrible on youtube. The ads have become truly insufferable, and the UI is actively working against you. TV app in particular is borderline unwatchable.

                              I have always watched YouTube for free, and I am at a point where I am considering ditching the thing completely, because I am not paying another (quite expensive) subscription for it. I haven't yet, but it has certainly slowed down how much I watch.

                              It's so bad it's even questioning some uses I had for the platform. I used to watch a video while I eat, stuff like that. What's the point if I barely make it out of the initial ad tunnel just before dessert? And when I pause for just a minute to get something, I am immediately hit with another ad break as I resume?

                              T 1 Reply Last reply
                              0
                              • 3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
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                                wrote last edited by
                                #118

                                There are quite a few that allow uploads without charges or subs. But not if you start now, right now because costs have risen so much you cannot possibly cover them if someone comes in and uploads 20 or so high quality high bandwidth sucking videos because well, there isnt really the audience and the money is basically lost... and as said that is where we are. Doesn't help they only really use h.264 and don't get ad revenue. Creators have zero interest in making a video if they don't get something back, either in plenty of views or some income which currently, to be brutal, they have zero chance of achieving on peertube compared to youtube

                                1 Reply Last reply
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                                • M [email protected]

                                  A lot of Youtube channels are reporting declining viewership lately.

                                  EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                                  EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                                  Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                                  Then I saw this article as well and thought I would share.

                                  Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                                  3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                                  3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
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                                  wrote last edited by
                                  #119

                                  Youtube has seen exactly the same slowdown as everything on the internet. Plenty of people have less time to spend watching videos and being more worried about money (lack of it) whilst also spending more time on other things.i cannot blame one single thing but I have noticed that the complaints about AI being literally everywhere are at the foreground when people moan to me!

                                  1 Reply Last reply
                                  7
                                  • M [email protected]

                                    A lot of Youtube channels are reporting declining viewership lately.

                                    EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                                    EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                                    Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                                    Then I saw this article as well and thought I would share.

                                    Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                                    L This user is from outside of this forum
                                    L This user is from outside of this forum
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                                    wrote last edited by
                                    #120

                                    Maybe try not threatening to sue former employees when they come forward about sexual harassment

                                    1 Reply Last reply
                                    19
                                    • F [email protected]

                                      I wonder what they’re going to prioritize now

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                                      wrote last edited by [email protected]
                                      #121

                                      I‘ve noticed the algorithm drizzles a good portion of smaller creators on my front page in recent months and that part is growing. I am talking about videos with just a few thousand or few hundred views that make up roughly 10-15 percent of my recommendations or so.

                                      I think Youtube is diversifying exposure so you don‘t see the same faces you‘ve seen the past 15 years as often and new channels get a chance to grow. I am guessing Youtube doesn‘t want to be too dependent on the same huge channels anymore either.

                                      Of course that means huge creators are calling to the pitch forks and torches because they lose revenue but why should I care? Most of them are rich anyway and don‘t necessarily produce better videos than someone with their phone in their garage workshop or a bunch of college students in their dorms. If anything it feels more like the old Youtube again.

                                      There is a lot wrong with Youtube but I couldn‘t care less about huge channels being forced to slim down or try harder.

                                      appoxo@lemmy.dbzer0.comA clif@lemmy.worldC 2 Replies Last reply
                                      22
                                      • T [email protected]

                                        Folks here are missing the point blaming LTT for the drop. This has been a sudden drop, too sudden to be fatigue or audience tastes changing.

                                        Also I can see the same on my own channel. About 2 weeks ago views suddenly dropped to a third of the usual views. And even high performing videos have had trouble getting views since. Even videos with a high impression percentage are getting lower than average views.

                                        The same wsd also reported by Second Wind (old Zero Punctuation) and their experience is the same: way too sudden drop to be anything else except YouTube adjusting their algorithm.

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                                        wrote last edited by
                                        #122

                                        The same wsd also reported by Second Wind (old Zero Punctuation) and their experience is the same: way too sudden drop to be anything else except YouTube adjusting their algorithm.

                                        In their video, Yahtzee said it could be related to Restricted Mode on youtube suddenly turns on by itself. Or at least that's their hypothesis, since they checked that if that mode is on, a lot of their videos vanished from their channel.

                                        T 1 Reply Last reply
                                        21
                                        • M [email protected]

                                          A lot of Youtube channels are reporting declining viewership lately.

                                          EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                                          EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                                          Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                                          Then I saw this article as well and thought I would share.

                                          Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                                          3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                                          3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                                          [email protected]
                                          wrote last edited by
                                          #123

                                          Oh and as if by magic, after I said something I received an email from a client bemoaning about the drop in youtube viewers. She reckons it is not only a drop in viewers but in viewing time as well. Mentioned bloody AI as well just because everybody is

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