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  3. "Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership

"Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership

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  • orenj@lemmy.sdf.orgO [email protected]

    I'm watching less 'tube in general because youtube is obnoxious as fuck. They devote so many resources to getting you to watch ads, it actually causes the whole experience to suffer even with an adblock.

    B This user is from outside of this forum
    B This user is from outside of this forum
    [email protected]
    wrote last edited by
    #224

    I dunno I’ve still yet to see ads. Between Smart Tube Next on my TV, Firefox with uBlock origin on my computer, and AdGuard + Vinegar on my phone, nothing gets through, even with their latest efforts.

    T P underpantsweevil@lemmy.worldU 3 Replies Last reply
    6
    • N [email protected]

      Yeah, they are. So why do you think they set all of that up for you to freely stream torrents? What is in it for them? Data harvesting? Malware? What?

      H This user is from outside of this forum
      H This user is from outside of this forum
      [email protected]
      wrote last edited by
      #225

      Free streaming sites aren't building empires by ripping off useful idiots. They simply make less money.

      So why do you think they set all of that up for you to freely stream torrents? What is in it for them?

      This is part of your conditioning to be skeptical of whenever you see a better deal. Rather than admitting that you've been taken for a ride, you get angry at everyone else who has higher standards.

      Keep wasting your money on things you could be getting for free while not thinking you're a tool. It's the consumerist way.

      N 1 Reply Last reply
      0
      • O [email protected]

        The problem is that there aren't any really viable alternatives. YouTube has three major advantages and all three are necessary. First and most critically it has a viable business model (that is it has a way to earn money to pay creators). It's a shitty business model, but it is viable which already puts it ahead of most services that are coasting on VC funds and hoping they'll trip over a business model before they go bankrupt. Second it has the infrastructure and capital to actually serve content. Running a video streaming service is the single largest bandwidth consumer you could possibly come up with and that means considerable network infrastructure costs, to say nothing of the storage demands. Third it has network effect going for it. Nobody is going to watch videos on your platform if there's only a couple dozen of them total. The sheer size and scope of YouTube means no matter what you're looking for you can find something to watch. It's a one stop shop for AV content.

        Every single competitor to YouTube has failed on one of those points, usually the first one, rarely the second. The last service I saw come close to hitting all three was Vimeo, but it flamed out not even a decade after it launched. Twitch.tv is struggling to make their accounting work and isn't even a direct competitor because they're pushing hard for live streams as opposed to pre-recorded videos. Alternatives like PeerTube have no business model and will never attract creators or a mainstream audience. Paid hosting platforms like Floatplane are replacements for traditional video streaming services like Amazon Video or Netflix not really platforms where just anybody can set up a channel and start posting videos.

        To paraphrase a famous saying, YouTube is the worst public video streaming service except for every other one. Until someone comes along and figures out how to make enough money to reliably pay creators and has enough capital to actually serve that content reliably and in high quality YouTube isn't going anywhere.

        9 This user is from outside of this forum
        9 This user is from outside of this forum
        [email protected]
        wrote last edited by
        #226

        there is, maybe, a market for more specialized, niche platforms...but it's a huge maybe.

        nebula seems to be doing very well, but again: highly specialized content, and a closed/curated platform.

        other than serving video content, it has little in common with yt...hence the big "maybe"!

        and there's been a few similar attempts in recent years, which i don't think really went anywhere either...

        1 Reply Last reply
        0
        • H [email protected]

          Free streaming sites aren't building empires by ripping off useful idiots. They simply make less money.

          So why do you think they set all of that up for you to freely stream torrents? What is in it for them?

          This is part of your conditioning to be skeptical of whenever you see a better deal. Rather than admitting that you've been taken for a ride, you get angry at everyone else who has higher standards.

          Keep wasting your money on things you could be getting for free while not thinking you're a tool. It's the consumerist way.

          N This user is from outside of this forum
          N This user is from outside of this forum
          [email protected]
          wrote last edited by [email protected]
          #227

          Really? I have a bridge to sell you. Talk about a tool...

          And you are talking to me like I watch videos all the time. I have better things to do, like making websites to lure people in like you.

          H 1 Reply Last reply
          0
          • pandasdontfly@slrpnk.netP [email protected]

            I glanced at odysee and noped out the second the front page I was looking at was full of trump racist propaganda

            cecilkorik@lemmy.caC This user is from outside of this forum
            cecilkorik@lemmy.caC This user is from outside of this forum
            [email protected]
            wrote last edited by
            #228

            Yes, until we bring the light of civilization, it will be the wild west and the natives are trying to kill us.

            1 Reply Last reply
            1
            • T [email protected]

              Yeah, it's easy to bark at influencer we don't like.

              C This user is from outside of this forum
              C This user is from outside of this forum
              [email protected]
              wrote last edited by
              #229

              I think his org has consistently done its best and I still tune in across the channels. I know that I couldn't do better with matched resources, without experience and a lot more considerations.

              Listening to everyone hate on a whole media group puzzles me a bit.

              B 1 Reply Last reply
              11
              • M [email protected]

                Tierzoos theory is because formats that were good for the past years (8-10 min videos) are less popular now with the advent of shorts. And people are watching yt on their TVs now.

                Demographics are also changing. Wish there were more actual data. Other than the very end result which is views down over many channels all at once.

                T This user is from outside of this forum
                T This user is from outside of this forum
                [email protected]
                wrote last edited by
                #230

                That also wouldn't have a drastic immediate effect. On the long term this is likely to eat some views of long form content.

                1 Reply Last reply
                4
                • C [email protected]

                  My theory is that we have a limited number of hours a day to view content. We also have a growing number of channels and content in general. Algorithms include new content we kight enjoy, and for every new channel we get hooked on, one of the older ones drops off.

                  Tv shows rarely (ever?) Last forever. Why should channels?

                  S This user is from outside of this forum
                  S This user is from outside of this forum
                  [email protected]
                  wrote last edited by
                  #231

                  No this is a contraction of the commons

                  1 Reply Last reply
                  1
                  • B [email protected]

                    I dunno I’ve still yet to see ads. Between Smart Tube Next on my TV, Firefox with uBlock origin on my computer, and AdGuard + Vinegar on my phone, nothing gets through, even with their latest efforts.

                    T This user is from outside of this forum
                    T This user is from outside of this forum
                    [email protected]
                    wrote last edited by [email protected]
                    #232

                    Heh, praise uBlock. If it didn't work as well as it does, I'd drop youtube in an instant. Invidious used to be awesome, but it's so hit-or-miss now that I seldom try it. Youtube isn't bad without ads, but ads + wading through clickbait bullshit just isn't worth it.

                    1 Reply Last reply
                    1
                    • M [email protected]

                      A lot of Youtube channels are reporting declining viewership lately.

                      EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                      EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                      Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                      Then I saw this article as well and thought I would share.

                      Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                      R This user is from outside of this forum
                      R This user is from outside of this forum
                      [email protected]
                      wrote last edited by [email protected]
                      #233

                      So many possible reason.

                      Linus has a history of scummy behavior which turns people off.

                      Everything gets boring eventually. Especially things that are supposed to be funny.

                      Google ads are extra obnoxious making the entire platform more annoying to use and most of us will never pay for youtube. Those ads are not even selling products I would be interested in. Investment scams, car accident claim ads, AI voiced robot panda. It just annoying noise.

                      Nothing lasts forever.

                      K 1 Reply Last reply
                      21
                      • R [email protected]

                        I came here to see if it was the early signs of the demise of YouTube. I secretly want all these content producers to move to a privacy-respecting platform, especially those who produce tech or privacy related content.

                        Now, for why I don't watch videos anymore, the medium isn't as easily consumed by me. I prefer text. At home, it's noisy and I get interrupted every 90 seconds. I lose interest quickly and fast forwarding isn't as easy as scanning text for a topic shift. My mind wanders on some topics, internally exploring that topic deeper. With text, i can just stop reading. With video, i need to realize that I'm processing a thought and hit pause, then rewind a bit. I get interrupted a lot. On the bus, I need to remember headphones and I hate when people shoulder surf. That's harder to do with text. Give me a plain text RSS feed that I can read anytime.

                        sibachian@lemmy.mlS This user is from outside of this forum
                        sibachian@lemmy.mlS This user is from outside of this forum
                        [email protected]
                        wrote last edited by
                        #234

                        i mean; this has always been my take but people don't understand that we're all different and insist video medium is best medium.

                        and now blogs are dying because of ai.

                        1 Reply Last reply
                        1
                        • orgundonor@lemmy.worldO [email protected]

                          Get the ublock origin lite and on for safari, had worked an absolute treat for stopping YouTube ads on my iPad.

                          dojan@pawb.socialD This user is from outside of this forum
                          dojan@pawb.socialD This user is from outside of this forum
                          [email protected]
                          wrote last edited by [email protected]
                          #235

                          Another tip; Orion, the browser developed by Kagi can install proper Firefox extensions. You can have the real full uBlock Origin extension in the browser.

                          Edit: I believe it can handle Chromium extensions as well but who cares about those?

                          1 Reply Last reply
                          3
                          • xatolos@reddthat.comX [email protected]

                            How do I turn that feature on?

                            I keep turning off captions off, and every few days they are automatically turned back on.

                            3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                            3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                            [email protected]
                            wrote last edited by
                            #236

                            you can force a lot of options still when you upload a video OR provide a link. Plenty do that. For example in the tags add yt:cc=on will force on captions when you play a video

                            1 Reply Last reply
                            0
                            • B [email protected]

                              Yes, large scale video hosting is notoriously free to provide.

                              YouTube the service absolutely has a cost to it. It’s been born by the owners at first and then people who watch ads. It got profitable when they started showing more ads. Premium is a way to get out of watching ads. You and I use adblockers and it’s fine but if a significant share of people did, the cost for paying users would have to keep increasing.

                              3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                              3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                              [email protected]
                              wrote last edited by
                              #237

                              thus the continued war on ads...

                              1 Reply Last reply
                              0
                              • H [email protected]

                                I assume you're using a "smart" TV.

                                Those things only exist to take power away from you. You should hook up a PC or laptop to your TV with a wireless keyboard and mouse so you're not being herded by techbros.

                                3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                                3dcadmin@lemmy.relayeasy.com3 This user is from outside of this forum
                                [email protected]
                                wrote last edited by
                                #238

                                no smart tv but through a tv box (not android). Don't mind the ads when we watch on our projector, if I do I watch on wifes gaming pc also hooked up to projector

                                1 Reply Last reply
                                0
                                • M [email protected]

                                  A lot of Youtube channels are reporting declining viewership lately.

                                  EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                                  EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                                  Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                                  Then I saw this article as well and thought I would share.

                                  Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                                  F This user is from outside of this forum
                                  F This user is from outside of this forum
                                  [email protected]
                                  wrote last edited by
                                  #239

                                  Reasons I see:

                                  a) the generation that grew up watching LTT is now at age where they don't watch as much YT as they did before
                                  b) increasing amount of things happen which put viewers off
                                  c) consumer technology peaked and is now "boring"
                                  d) new generations don't have as much interest in technology altogether

                                  Let's explain:

                                  a + c) people watching LTT years ago were living in an exiting tech era where it boomed and you had mayor leaps in tech basically on a yearly basis. Moving from floppy disks to CD's to USB sticks. CRT to LCD displays. 16-bit to 32-bit color. Solitare and Minesweeper to Call of Duty 4 and Need for Speed. Symbian and Blackberry to Android and iOS. Tons of manufacturers, tons of competition, tons of new and exctiting stuff.

                                  Let's observe the state today: iPhone looks the same for the past half decade. Android is basically just Google and Samsung. Storage is now all in cloud. New games are recycled and upscaled old games. Every new generation of hardware is same thing just 10% better/faster. New OS releases are just refinements without new features. Most changes are done just for the sake of change. Existing hardware can basically be enough for 5+ years. What is LTT realistically supposed to talk about that is interesting? There is simply no more interesting tech.

                                  This ties in into d) - tech peaked, new generations "just use it as it is", there is no need to tinker with it, prebuilt PC's are more than fine for years to come. Since AI the IT job landscape seems to be in decline, both in demand and in pay. People do other stuff now that is more lucrative.

                                  LTT is dependent on stuff happening so that they can make videos about it. But, stuff kinda just isn't happening. Or the stuff that happens is just not noteworthy news anymore.

                                  I J 2 Replies Last reply
                                  35
                                  • C [email protected]

                                    I‘ve noticed the algorithm drizzles a good portion of smaller creators on my front page in recent months and that part is growing. I am talking about videos with just a few thousand or few hundred views that make up roughly 10-15 percent of my recommendations or so.

                                    I think Youtube is diversifying exposure so you don‘t see the same faces you‘ve seen the past 15 years as often and new channels get a chance to grow. I am guessing Youtube doesn‘t want to be too dependent on the same huge channels anymore either.

                                    Of course that means huge creators are calling to the pitch forks and torches because they lose revenue but why should I care? Most of them are rich anyway and don‘t necessarily produce better videos than someone with their phone in their garage workshop or a bunch of college students in their dorms. If anything it feels more like the old Youtube again.

                                    There is a lot wrong with Youtube but I couldn‘t care less about huge channels being forced to slim down or try harder.

                                    clif@lemmy.worldC This user is from outside of this forum
                                    clif@lemmy.worldC This user is from outside of this forum
                                    [email protected]
                                    wrote last edited by
                                    #240

                                    I've been getting recommendations for videos with 2 to 10 views. Noticed it about three months ago.

                                    C 1 Reply Last reply
                                    2
                                    • M [email protected]

                                      A lot of Youtube channels are reporting declining viewership lately.

                                      EX1: https://youtube.com/watch?v=cpVnx4_yqTo
                                      EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

                                      Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

                                      Then I saw this article as well and thought I would share.

                                      Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

                                      H This user is from outside of this forum
                                      H This user is from outside of this forum
                                      [email protected]
                                      wrote last edited by
                                      #241

                                      I completely stopped watching him after the GPU fiasco. I always thought he might be super slimy, but I think I can reasonably say that he is.

                                      mr_pip@discuss.tchncs.deM D 2 Replies Last reply
                                      29
                                      • N [email protected]

                                        Really? I have a bridge to sell you. Talk about a tool...

                                        And you are talking to me like I watch videos all the time. I have better things to do, like making websites to lure people in like you.

                                        H This user is from outside of this forum
                                        H This user is from outside of this forum
                                        [email protected]
                                        wrote last edited by
                                        #242

                                        Okay buddy.

                                        N 1 Reply Last reply
                                        0
                                        • B [email protected]

                                          I dunno I’ve still yet to see ads. Between Smart Tube Next on my TV, Firefox with uBlock origin on my computer, and AdGuard + Vinegar on my phone, nothing gets through, even with their latest efforts.

                                          P This user is from outside of this forum
                                          P This user is from outside of this forum
                                          [email protected]
                                          wrote last edited by
                                          #243

                                          So you’re also contributing to the declining viewership that these channels are complaining about. They make no money off of your watch time so to them it is the same as no view at all.

                                          a_random_idiot@lemmy.worldA 1 Reply Last reply
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