Reddit plans to lock some content behind a paywall this year, CEO says | Reddit executives also discussed how they might introduce more ads into the social media platform
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
Yes! Welcome to the fediverse
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I'm glad I jumped ship back during the ban on 3rd party apps. That was it for me.
Wild that that was almost 2 years ago now..
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So why not cut out OF and keep the users?
Risk vs reward. I could see reddit swinging either way depending on which they think smells like more money.
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
Welcome!
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I just left, deleted my account of 15ish years tonight, no regrets. Happy to be here.
Same bromo, finally felt like it was time. So many good memories on Reddit for me over the last 14 years but finally felt like it was the right move to no longer give it my attention!
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I haven't had an account since the Apollo purge but fuck Spez.
Fuck Spez
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
As much as we'd like to joke about the sudden influx of new Lemmy users that will result from this lets all be real, it will be a few new users. Most Reddit users will accept whatever is thrown at them from that company while crying about it on Reddit. I don't know what the phenomena is but it seems that most people would rather stay on the bad platform than try something new and slightly different. I'm cool with that, I like niche platforms.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
So, what's the stage after "enshitification"? "Enspezed?"
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
One of us!
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I haven't had an account since the Apollo purge but fuck Spez.
The api shit they pulled is why i left and never went back
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Enshittification intensifies.
spez is slow walking Reddit to the graveyard.
I get what you're saying, but I'm not sure greedy pigboy is doing that. Everything changes.
It won't be what it was, and the grift will grow be off the charts, but I think it will evolve into a mix of what it was and grifters grifting. Just delineated by subreddit.
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Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?
One of us!
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The api shit they pulled is why i left and never went back
Same. I left when it was announced.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Can't wait to see the mental gymnastics subreddit moderators will perform to defend this!
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I've gone back to reddit a few times from searches, and after spending time away it is really apparent how negative most of the comments over there are.
For example, anytime someone asks for help, someone always has to show up and get angry that they didn't search instead of asking. Then a third person shows up and says that a search brought them to this thread.. and no one ever answers the question. Thanks reddit!
There are some instances where Reddit is still a great source of information just due to the sheer size of the community. But there's a lot more shit to wade through after the exodus a couple years back. I haven't signed back in for years.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
watch them lock old reddit behind a paywall just because it's the best part about reddit
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Yes, I'm still using Joey just fine. A lot of the apps were disabled by their creators through.
Can confirm, I can use Boost for Reddit on my main account which is a moderator for a sub, but my second account which has no moderation abilities "breaks" the app until I switch back.
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.
Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.
When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:
It’s a work in progress right now, so that one’s coming... We're working on it as we speak.
When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”
Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.
Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.
Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.
Digg: "join us reddit..."
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As much as we'd like to joke about the sudden influx of new Lemmy users that will result from this lets all be real, it will be a few new users. Most Reddit users will accept whatever is thrown at them from that company while crying about it on Reddit. I don't know what the phenomena is but it seems that most people would rather stay on the bad platform than try something new and slightly different. I'm cool with that, I like niche platforms.
That's fine. A more fragmented internet is better for the world
