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  3. Reddit plans to lock some content behind a paywall this year, CEO says | Reddit executives also discussed how they might introduce more ads into the social media platform

Reddit plans to lock some content behind a paywall this year, CEO says | Reddit executives also discussed how they might introduce more ads into the social media platform

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  • I [email protected]

    Still no frictionless account migration...

    nailbar@sopuli.xyzN This user is from outside of this forum
    nailbar@sopuli.xyzN This user is from outside of this forum
    [email protected]
    wrote on last edited by
    #178

    What's to migrate other than your name? My reddit usage was limited to lurking so I genuinely don't know.

    I 1 Reply Last reply
    0
    • F [email protected]

      Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

      Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

      When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

      It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

      When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

      Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

      Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

      Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

      W This user is from outside of this forum
      W This user is from outside of this forum
      [email protected]
      wrote on last edited by
      #179

      Kholer, American standard, and other toilet manufacturers are scrambling to match Toto's ad popularity in "the go" ad business.

      If you've changed your extractor fan recently, you might have come out of the restroom humming something new or maybe something familiar like the McDonalds jingle. But such feats of advertising have never been part of the true #2!. Things like bidet splash modulation... Lara papa pa!!! Right in the butt! Or flush ads! A display banner integrated on to the flush tank, and if you open the lid you'll get ads around the bowl and in the back of the lid.

      Clorox is coming up with a brad new cleaning chemical family. If you forget to clean you'll be presented with scum in the shape of the clorox logo and the proper code and link to Amazon.

      Oh yes please! Enshittify the one and only sanctuary we believed we had!

      1 Reply Last reply
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      • N [email protected]

        Is there anywhere I can find a complete scrape of Reddit threads and comments from before the 3rd party app apocalypse? There was a lot of useful info shared on there, but I don't want anything to do with what that site has become. I'm happy just to CTRL+F a big dataset. It'll probably still work better than either Reddit or Google does nowadays. Without media I imagine I could fit it somewhere.

        Also, Spez is a greedy little pig boy.

        B This user is from outside of this forum
        B This user is from outside of this forum
        [email protected]
        wrote on last edited by
        #180

        We really need efforts made to bulk upload historical posts of value to lemmy. If done right, we could significantly expand the amount of subs and content, even if they are ghost towns initially with just the old posts from reddit. Build it and they will migrate.

        1 Reply Last reply
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        • L [email protected]

          Anyone who pays for access to “private” content on the shithole site deserves as much mockery as a cybertruck owner. It requires absolutely no self respect

          I This user is from outside of this forum
          I This user is from outside of this forum
          [email protected]
          wrote on last edited by
          #181

          Lol I don't even pay for Movies / TV

          It's not even primarily about "I don't wanna support big corp" (although, that is one of the reasons), its just the fact that I'd be broke af if I had to pay for all that entertainment.

          I mean like... pay??? In this economy??? I don't even get paid enough to survive

          Chexk out this community btw: [email protected] (blocked by lemmy.world instance)

          🏴‍☠️

          L 1 Reply Last reply
          0
          • B [email protected]

            In order for lemmy (or any alternative) to really take off, efforts need to be made to mass migrate content. The biggest inhibitor of adoption is the lack of communities, and the user submitted info backing them. Not only would it be beneficial for alternatives to have this on their servers, efforts should be made to index and back up the mountain of how to and general hyper specific sub reddit information for the good of society. The world already lost so much during the last purge of users comments and posts, further enshitification of reddit will only lead to more getting lost. Are any groups working to scrape all (or the most important data) from reddit and break it out in a searchable format here?

            merari42@lemmy.worldM This user is from outside of this forum
            merari42@lemmy.worldM This user is from outside of this forum
            [email protected]
            wrote on last edited by
            #182

            That is something that some tech savy Lemmy users could already easily do. I repost stuff from all over the web. But some systematic preservation of good old subreddits aught to be automated.

            1 Reply Last reply
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            • F [email protected]

              Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

              Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

              When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

              It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

              When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

              Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

              Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

              Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

              toribor@corndog.socialT This user is from outside of this forum
              toribor@corndog.socialT This user is from outside of this forum
              [email protected]
              wrote on last edited by
              #183

              I'm not on Reddit much these days but every time I am and I see threads with people discussing these Reddit policy changes Lemmy gets mentioned. Usually with people complaining they already tried or couldn't figure it out or that it isn't good enough...

              I think as the enshittification marches on they'll be some more exodus from Reddit but generally I think everyone is just getting used to all online social media being a total corporate disaster.

              S E B R 4 Replies Last reply
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              • I [email protected]

                Lol I don't even pay for Movies / TV

                It's not even primarily about "I don't wanna support big corp" (although, that is one of the reasons), its just the fact that I'd be broke af if I had to pay for all that entertainment.

                I mean like... pay??? In this economy??? I don't even get paid enough to survive

                Chexk out this community btw: [email protected] (blocked by lemmy.world instance)

                🏴‍☠️

                L This user is from outside of this forum
                L This user is from outside of this forum
                [email protected]
                wrote on last edited by
                #184

                I’m very familiar with dbzer0 and its communities 🙂

                Huffman is delusional no doubt

                1 Reply Last reply
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                • toribor@corndog.socialT [email protected]

                  I'm not on Reddit much these days but every time I am and I see threads with people discussing these Reddit policy changes Lemmy gets mentioned. Usually with people complaining they already tried or couldn't figure it out or that it isn't good enough...

                  I think as the enshittification marches on they'll be some more exodus from Reddit but generally I think everyone is just getting used to all online social media being a total corporate disaster.

                  S This user is from outside of this forum
                  S This user is from outside of this forum
                  [email protected]
                  wrote on last edited by
                  #185

                  I just joined yesterday because of this article. Honestly I feel like I’m using Apollo to access Reddit again. My Reddit account was 12 years old and I deleted it.

                  toribor@corndog.socialT cyrano@lemmy.dbzer0.comC J 4 Replies Last reply
                  0
                  • S [email protected]

                    Seems like a pretty huge opportunity for Reddit. If the article mentioned it, I missed it.

                    O This user is from outside of this forum
                    O This user is from outside of this forum
                    [email protected]
                    wrote on last edited by
                    #186

                    It does not mention it and I cannot see any official statement, but that seems like a logical reason. Reddit management however is not famous for being logical so we will see.

                    1 Reply Last reply
                    1
                    0
                    • F [email protected]

                      Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

                      Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

                      When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

                      It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

                      When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

                      Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

                      Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

                      Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

                      zombapoc@lemmy.caZ This user is from outside of this forum
                      zombapoc@lemmy.caZ This user is from outside of this forum
                      [email protected]
                      wrote on last edited by
                      #187

                      It does seem like a lot of ads for "3% of inventory". I can't ever see a reason to pay for a subreddit.

                      1 Reply Last reply
                      0
                      • A [email protected]

                        Late this fall, after all of the nonsense on Reddit, Facebook, and Instagram I asked myself a very simple question.

                        "Is the reason I joined these sites still valid? What do I actually enjoy about social media these days?"

                        The answer was basically "rose colored glasses."

                        I joined **Reddit **after the 'deaths' of Slashdot and Digg. It became my source to get new and interesting content I probably wouldn't have found otherwise. Now it's bots arguing with bots and 75+% of the content is just recycled shit by people trying to make money. Much of the rest is from people trying to manipulate you.

                        Delete.

                        I joined Facebook to keep in touch with my friends and family - especially those I don't see often. Over time, the amount of good content from people I knew dropped to maybe 25% of my feed. Most of it now is AI-generated bullshit or more of the same recycled content you see on Reddit.

                        Delete.

                        I joined Instagram to share some of my landscape photos and view some of the great photos some close friends were sharing. Over time that became less and less. Queue the recycled and AI-bullshit content.

                        Delete.

                        So, I challenge everybody to ask themselves do they actually enjoy social media? Do these sites actually add value to your life and in any way remain true to their promise when you joined them so many moons ago. Are you actually making any connections with people? The 'social' in 'social' media? Or just watching people talk at each other, not to each other.

                        After answering those questions, the answer about whether to stick around is pretty clear.

                        I This user is from outside of this forum
                        I This user is from outside of this forum
                        [email protected]
                        wrote on last edited by
                        #188

                        Delete

                        Delete

                        Delete

                        Mikami Teru, is that you?

                        1 Reply Last reply
                        0
                        • F [email protected]

                          Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

                          Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

                          When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

                          It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

                          When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

                          Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

                          Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

                          Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

                          cheems@lemmy.worldC This user is from outside of this forum
                          cheems@lemmy.worldC This user is from outside of this forum
                          [email protected]
                          wrote on last edited by
                          #189

                          Wave incoming

                          1 Reply Last reply
                          0
                          • S [email protected]

                            I just joined yesterday because of this article. Honestly I feel like I’m using Apollo to access Reddit again. My Reddit account was 12 years old and I deleted it.

                            toribor@corndog.socialT This user is from outside of this forum
                            toribor@corndog.socialT This user is from outside of this forum
                            [email protected]
                            wrote on last edited by
                            #190

                            Welcome friend. 🙂

                            S 1 Reply Last reply
                            0
                            • F [email protected]

                              Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

                              Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

                              When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

                              It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

                              When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

                              Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

                              Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

                              Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

                              L This user is from outside of this forum
                              L This user is from outside of this forum
                              [email protected]
                              wrote on last edited by
                              #191

                              r/spezholedesign

                              1 Reply Last reply
                              0
                              • I [email protected]

                                Tbh, I didn't care about the 3rd party apps.

                                I just didn't like the silencing of opposition.

                                If they are willing to do mass censorship for benign things like a 3rd party apps protest, what's to say they wont booklick governments/corportions and censor info of horrible things that a government/corporation is doing.

                                It's the censorship that I was more afraid of. Besides, I always wanted a decentalized platform, but none of it had any users until June 12, 2023.

                                R This user is from outside of this forum
                                R This user is from outside of this forum
                                [email protected]
                                wrote on last edited by
                                #192

                                That's the truth. It was tone deafness, a lack of responsiveness, and a clear lack of principles that made me leave during that.

                                1 Reply Last reply
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                                • S [email protected]

                                  I just joined yesterday because of this article. Honestly I feel like I’m using Apollo to access Reddit again. My Reddit account was 12 years old and I deleted it.

                                  cyrano@lemmy.dbzer0.comC This user is from outside of this forum
                                  cyrano@lemmy.dbzer0.comC This user is from outside of this forum
                                  [email protected]
                                  wrote on last edited by
                                  #193

                                  1 Reply Last reply
                                  0
                                  • M [email protected]

                                    Lemmyburghers

                                    R This user is from outside of this forum
                                    R This user is from outside of this forum
                                    [email protected]
                                    wrote on last edited by
                                    #194

                                    Lemmards

                                    1 Reply Last reply
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                                    • S [email protected]

                                      I just joined yesterday because of this article. Honestly I feel like I’m using Apollo to access Reddit again. My Reddit account was 12 years old and I deleted it.

                                      cyrano@lemmy.dbzer0.comC This user is from outside of this forum
                                      cyrano@lemmy.dbzer0.comC This user is from outside of this forum
                                      [email protected]
                                      wrote on last edited by
                                      #195

                                      This is a cool guide for starting https://fedecan.ca/en/guide/get-started

                                      S A 2 Replies Last reply
                                      0
                                      • H [email protected]

                                        So, what's the stage after "enshitification"? "Enspezed?"

                                        B This user is from outside of this forum
                                        B This user is from outside of this forum
                                        [email protected]
                                        wrote on last edited by
                                        #196

                                        What we're seeing with Reddit is just the first stage of enshittification: making things worse for the end users who have been captured by network effect and what used to be a good service, in order to benefit advertisers. The second stage is making things shitty for the advertisers who have been captured by all the captive users. Paid subs are probably a harbinger of that kind of thing, but I don't think advertisers are locked in enough to be really stuck yet.

                                        1 Reply Last reply
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                                        • C [email protected]

                                          I wouldn't be too sure just yet, seeing how annoying youtube and it's ads have gotten yet it isn't replaced still.

                                          We might have an increase, but plenty will never leave.

                                          renegadespork@lemmy.jelliefrontier.netR This user is from outside of this forum
                                          renegadespork@lemmy.jelliefrontier.netR This user is from outside of this forum
                                          [email protected]
                                          wrote on last edited by
                                          #197

                                          Youtube is probably the most difficult platform on the internet to replace. Video content delivery is extremely resource heavy and technically complicated, especially once you start to scale. Many, many competitors have attempted it over the years, and while some found their niche, none of them have achieved anywhere close to the scale of Youtube.

                                          It took decades of Youtube to become profitable, only doing so after achieving mind-boggling economy of scale. The majority of humans on earth have used Youtube. About half of all (global) internet users use it monthly. I don't know if any other platform can claim stats like that.

                                          Youtube is one of those platforms that only exists because it got a head start in the unique conditions of the early internet. I don't know if it's even possible to create a true competitor, though I could see multiple platforms taking over different niches.

                                          L 1 Reply Last reply
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