What is the best way small business' should use the Fediverse
-
Confiscations? I’m unfamiliar with the term
conversations* sorry am very bad at spelling sometimes
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
The Fediverse demographic skews very heavily away from anything that smells even remotely like promotion or sales (and especially AI).
Your best bet, and possibly the only meaningful way, to leverage the Fediverse as a business is to use it for thought leadership. Write, post, comment about specific meaningful things your business is centered around. Do not promote, do not use contextual links, do not direct people to your website for more info.
This isn't a place for direct lead gen at scale. It's a place to accumulate like minded people, and work towards those people talking about you inside their own networks.
It's the long game, recognition and association; not engagement and monetization.
-
The Fediverse demographic skews very heavily away from anything that smells even remotely like promotion or sales (and especially AI).
Your best bet, and possibly the only meaningful way, to leverage the Fediverse as a business is to use it for thought leadership. Write, post, comment about specific meaningful things your business is centered around. Do not promote, do not use contextual links, do not direct people to your website for more info.
This isn't a place for direct lead gen at scale. It's a place to accumulate like minded people, and work towards those people talking about you inside their own networks.
It's the long game, recognition and association; not engagement and monetization.
Yes this actually makes sense, Having meaningful interactions well not purposely directing people to products or services can reduce the number of people purchasing said things it is better to have a great interaction with people and have a good connection with those in your community.
This is something any business using the Fediverse will have to learn (and I'm trying to do with my own small business). Thanks for your feedback, I will keep it in mind.
-
You realize YouTubers are business' along with content creators in general right? The mute button is right there. Along with would you prefer them to have there own instances so you can just block them out?
Why should it be necessary to block business from a social platform? Shouldn't personal communication be the default? We don't need to monetise every breath we take.
-
Why should it be necessary to block business from a social platform? Shouldn't personal communication be the default? We don't need to monetise every breath we take.
I'm not saying to make monetized ads but if tomorrow the centralized web went away (or gets further restricted for users and brands a like) then how would small business be best to use there accounts rather than shoving ads in your face.
Small business are often trying to just make ends meet especially in some places that can't easily get jobs, making your own sometimes is the only option.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
How do people feel about support comms? We already have a comm for Google Pixel, what if Google officially took over the comm and offered support there?
A lot of companies, unfortunately, offer support on Reddit. I'd much rather find questions and answers here on Lemmy, instead of having to visit Reddit.
-
I'm not saying to make monetized ads but if tomorrow the centralized web went away (or gets further restricted for users and brands a like) then how would small business be best to use there accounts rather than shoving ads in your face.
Small business are often trying to just make ends meet especially in some places that can't easily get jobs, making your own sometimes is the only option.
how would small business be best to use there accounts rather than shoving ads in your face.
Let me be clear: I don't want you to bring marketing to the last tiny space on the internet where no-one is trying to sell me things. Go to Twitter, Facebook, Instagram, one of the hundred or so for-profit social networks.
-
how would small business be best to use there accounts rather than shoving ads in your face.
Let me be clear: I don't want you to bring marketing to the last tiny space on the internet where no-one is trying to sell me things. Go to Twitter, Facebook, Instagram, one of the hundred or so for-profit social networks.
Plenty of people advertise for you to donate towards them on here, I'm simply saying how small business can feel like they are being apart of the Fediverse rather than just using it to advertise there products.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
KEEP THE FEDIVERSE CLEAN! NO LITTERING!
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
It's "businesses," by the way.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
wrote last edited by [email protected]Only thing not really mentioned in the other comments are Pixelfed and PeerTube. Again you gotta make genuine stuff not ads but if you put at least some effort in the videos and post semi regularly (and ideally use your own instance) you'll be top in whatever niche you choose to highlight your business with. I can't say the garden tending would make great business sense (it won't bring you many new customers) but if the work you do is your passion, its another outlet to share it. Its also not bad to have your own (labeled) ad channel (on your instance), archives can bring nostalgia / meme material, but local only, and don't boost them.
I don't think it'd be bad to have your own threadiverse and microblogging platform instances for support and slice of life type stories, but that's for interacting with existing customers and fans, not for gaining new ones. I'd caution interacting outside of your instance in that space unless pinged / mentioned directly, even more carefully than you would in other socials.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
Social media is for humans to socialize. Not for businesses to find customers.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
don't.
fediverse is not an opportunity tap.
if I see any advertising on any of my social platforms I add the company to my blacklist and avoid them as much as I can.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
Best way business can use the fediverse is to go away.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
The best way is to use in a way that gives, not takes. So any ideas of advertising or promoting - forget about it. Creating a community or maintaining a Mastodon presence for support contact might be about the only thing you can do that's not going to get you eviscerated.
Most of us are here to get away from the bullshit. Please don't bring in more bullshit.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
We work in it. Created FedID and use it for identity management.
We also use Ghost for our blog.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
Feel free to create a community based on your products and services and keep loyal customers up to date through that. People will subscribe or not.
-
What is the best way small business' should use the Fediverse?
There's a lot a small company could do on the fediverse but what do you think the best way they could go about it is?
Why on earth would a business owner waste time trying to leverage such a small and niche platform? Even Facebook and Instagram feel like more trouble than it's worth. Less than 10% of my customers have found me via social media.
-
Social media is for humans to socialize. Not for businesses to find customers.
Commerce is a social act.
