ARK DLC Trailer Slammed For Being Made Entirely Through Gen AI
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Generative AI "art" is incredibly useful for small creators to prototype works. Whether that is storyboarding/previs or making a presentation to show investors.
Once that work is ready to be shown to the public? All work must have an actual creator. Whether that is an asset pack you purchased because it is "close enough" or an artist that you contracted/hired.
But also? Studio Wildcard (the company behind Ark) is very established and have been making games for over a decade at this point. They should have artists on staff who are already familiar with the style and design bibles of the Ark universe.
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It's because you didn't spend a significant portion of your life learning how to create things from, for lack of a better term, your soul, and then had a machine suddenly rip it all away from you. There are good things and bad things about gen-AI.
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What's rad about a character holding a gun with three hands? It's insulting to professional artists and the player base alike.
GenAI videos can be fun to use as inspiration, but you don't collect a reel of shitty animations and call it a trailer. I don't even play ARK and I feel bad for the players. They got served a shit sandwich.
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I bought ARK, I played many hours, and the day they launched a paid DLC to an Early Access game was the day I uninstalled it forever
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Good AI art should be completely invisible, like when romcom movies with "no CG" are actually changing the entire sky and no one realizes. People were able to spot the flaws here instantly.
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Generative AI "art" is incredibly useful for small creators to prototype works. Whether that is storyboarding/previs or making a presentation to show investors.
Once that work is ready to be shown to the public? All work must have an actual creator. Whether that is an asset pack you purchased because it is "close enough" or an artist that you contracted/hired.
But also? Studio Wildcard (the company behind Ark) is very established and have been making games for over a decade at this point. They should have artists on staff who are already familiar with the style and design bibles of the Ark universe.
I like the idea of mixed media with AI and hand draw/painted, or acrylic pour painting. I also like the idea of using AI for lyrical inspiration, like the cut ups process. Where words are written on paper, and they are cut up and mixed together like David Bowie, Eno, Brion Gysin, and Burroughs.
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It's because you didn't spend a significant portion of your life learning how to create things from, for lack of a better term, your soul, and then had a machine suddenly rip it all away from you. There are good things and bad things about gen-AI.
-
What's rad about a character holding a gun with three hands? It's insulting to professional artists and the player base alike.
GenAI videos can be fun to use as inspiration, but you don't collect a reel of shitty animations and call it a trailer. I don't even play ARK and I feel bad for the players. They got served a shit sandwich.
-
Good AI art should be completely invisible, like when romcom movies with "no CG" are actually changing the entire sky and no one realizes. People were able to spot the flaws here instantly.
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Don't really care that it's genAI but It's really weird that the only part of the trailer that's obviously gameplay is the first few seconds...
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It’s like this VLDL video. They faked a whole game to get pre-sales: https://youtu.be/UfH3flBwfcs
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They're cool, but using them to sell a product is bullshit
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AI music is ass, so I can see what you mean about soullessness. This reminds me off Mass Effect 3, when they used AI for the faces and they were uncanny. They hand to use a human touch to improve the facial gestures.
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anything ai generated just feels deeply wrong if its supposed to be anything other than wanting to see how some idea might look like. I dont listen to much music so ai generated music can sound pretty good to me, but even then I still notice that there is no unifying idea in the background, just bunch of random threads that go nowhere. There is no reason for anything to be there in ai generated content because there can't be any reason since ai can't do anything by itself. Its so stupid they even call it ai because there is no intelligence involved.
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Gen AI sounds like what's coming after Gen alpha.
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