If Kodak came back with a Camera tomorrow, what would you be awaiting from a company like them?
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T [email protected] shared this topic
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I would add an i between the d and o.
Then I would sell arms as is protected under the 2nd amendment to everyone in America.
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You are right, it is partially incorrect. If they wanted to become as big as they where before by selling a new product with their image, what would you await from them
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I would expect the same to be honest, with a focus on a 300~500$ Phone market
That would be a cool product to be made
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Tupperware also is in the same position as Pyrex right mow
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From Wikipedia:
The company has licensed the Kodak brand to several products produced by other companies, such as the PIXPRO line of digital cameras manufactured by JK Imaging. https://petapixel.com/2013/01/23/kodak-brand-license-holder-jk-imaging-shrouded-in-mystery/
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Holy crap, there is actually a market of 4k video doorbells, why do you need so much pixels for a doorbell
ain't 2k good enough or even 1080p -
so i can zoom in
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I really like this idea, although knowing Kodak and looking at their olders products in the 00's they would try to make an ergonomic product, but in a very specefic way to them. Kind of the Xperia route
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A dice size SLR with optional USB C, so you can attach it to phones and drones.
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If the question is how do you revive a company with a dead reputation and little sales like Kodak, but tailored to that case specifically:
Kodak, and every other retail company, creates products that rely on not only their product, but also their brand. Companies with semi useless products sell them all the time
K-cups, somehow took an infinitely reusable thing like a coffee maker and turned it into a tiny plastic trash cup
Dasani water is awful tasting, terrible for the environment, and expensive, but they go where they're neededAnd a million other examples, selling a product isn't about being the best or even having something good. It's really a matter of branding and marketing strategy.
Rebrand kodak to a bespoke camera with a bunch of little camera accessories, a small preview screen but a bunch of little knobs, lean into the fact that it's not a smart phone. Print on the device like those urban outfitter cameras, make a snapchat style camera that will only keep photos for a day, do something different and target a specific audience and they could be revived as something different. Work on making a camera that can't be reproduced by ai, human authenticity fingerprints for images or something.
Kodak as it was will very likely never make a comeback. They didn't keep up.
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i had sigma cameras and their color interpretation was incomparably better thanks to https://en.wikipedia.org/wiki/Foveon_X3_sensor
i would expect, not gimmicks, but a fundamentally better sensor. An invention about light and not about phones
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Like a Fancy GoPro with an alternative usebase?
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I'd like a hybrid camera. Digital and film options. Also, I think you could get people interested in developing their own pictures. Here's a quick link to developing film photographs.
https://en.wikipedia.org/wiki/Photographic_processing
This is off the top of my head, but I could see retirees and young people being sold on a new hobby. Sell a camera with darkroom equipment.
Good luck with the project.
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Shooting film is actually a growing market again these days, so I would want them to release an affordable new film camera.
They already license out the Kodak brand for the Kodak H35, which is a fun half-frame 35mm point-and-shoot, but it’s cheaply made and very light on features, so there’s still a gap in the market for something more advanced.
Pentax has recently reentered that exact market with the Pentax 17, but at ~£500 retail I believe another company could undercut them and gain a following.
