"Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership
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A lot of Youtube channels are reporting declining viewership lately.
EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJEFun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.
Then I saw this article as well and thought I would share.
Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?
Lol 90% of comments taking the opportunity to hate on LTT and missing the point of the post. Views are dropping for multiple channels.
Also the LTT hate is mostly "He's so rich and out of touch". LTT is the mass produced TV show for tech YouTube. It's meant to be entertaining and easy to watch for the masses. I like watching most of their videos. Gamers Nexus has its place too but it's a different kind of nerd whose a lil more cynical and obsessed with specs, a lot more niche and it shows in the views.
To each their own.
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The more interesting part for me, that they mentioned on the WAN show, is that while viewers dropped significantly, the revenue basically hasn't changed. They're more or less making the same amount of money from half the amount of reported viewers.
Isn't that the formula? They take all of the revenue, set aside the percentage they've set for revenue share, and then divide that among all channels based on viewer counts. Dropping viewership for all channels proportionally means that the same amount of revenue will still be distributed to the channels in the previous ratios.
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My guess they started accounting for bot visits. Perhaps a lot of videos before were visited by bots. Not just to bump views but could be for training AI.
I agree, people forget how fake the internet is.
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Isn't that the formula? They take all of the revenue, set aside the percentage they've set for revenue share, and then divide that among all channels based on viewer counts. Dropping viewership for all channels proportionally means that the same amount of revenue will still be distributed to the channels in the previous ratios.
The same proportion will be given but the total revenue overall should shrink with less viewers, so less for each creator.
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Isn't that the formula? They take all of the revenue, set aside the percentage they've set for revenue share, and then divide that among all channels based on viewer counts. Dropping viewership for all channels proportionally means that the same amount of revenue will still be distributed to the channels in the previous ratios.
I'm not quite sure I understood what you were talking about, but they specifically showed their revenues from YouTube AdSense for the past year or so, and they showed exactly how much they gained from each video, and it shows basically a straight line, whilst the same graph for viewers shows a substantial decrease. I'm not sure if that was specifically for LTT or for all of their channels, but I'm assuming it was just for LTT. That has no relation to them then splitting their revenues to their different channels.
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They are using automatic dubbing by default here in France! I was horrified the first time.
This honestly doesn't surprise me, because English proficiency in France is below that of Spain, Russia and even Italy, which says a lot.
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Or they could be subtracting viewers with ad blockers? It would make sense that more techie channels would be hit the hardest.
I think you've hit it on the nose right here. Especially since this declining viewership problem has been hitting channels across all of YouTube and it has only been since they started their crusade against ad blockers.
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Oh I didn't know that was the case. I've only really started using it, but I think peertube.wtf hosts some for you. I just started a new account with fedimovie today — because I can't seem to access wtf for some reason — and I think it said on their sign up page that they have 100gb for me to use.
So, when you say self-host, would I have to have an instance of Peertube myself, or can I have an account with an instance and host just the videos?
My experience is that basically, if you actually want to do anything meaningful with video, you need to host your own instance, because no one wants to be beholden to the bandwidth, especially if it gets any uptake. In which case, obviously, you're on your own for the costs. The only way I can see PeerTube working is if a few of the medium size YouTubers & Twitch streamers with decent monthly Patreon takes band together and fund it that way.
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Or they could be subtracting viewers with ad blockers? It would make sense that more techie channels would be hit the hardest.
wrote last edited by [email protected]The overwhelming majority of Youtube visitors use the official app and even those who use a browser don't have an adblock 88% of the time if my memory serves me right. So no, it's not adblock.
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They are using automatic dubbing by default here in France! I was horrified the first time.
It horrifies me as a German. They also get titles, descriptions and comments wrong all the time. It legitimately doesn't work.
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Yes exactly. They provide a service, you pay for it by watching ads and facilitating personalised advertising.
In comparison, some of the books I’ve bought have cost more per book than a month of YouTube premium, so the value isn’t THAT bad on YouTube.
Only if you don't value your time.
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The more interesting part for me, that they mentioned on the WAN show, is that while viewers dropped significantly, the revenue basically hasn't changed. They're more or less making the same amount of money from half the amount of reported viewers.
They're more or less making the same amount of money from half the amount of reported viewers.
This would pretty much confirm that they've stopped counting viewers who use adblockers.
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After some time it "learns" you don't want it.
But what grinds my gears instead are auto-translated video titles.
Because I am watching maybe 70-80% english content I decided the lesser evil is to just set the language to english instead.
Annoying as fuck but managable.Because I am watching maybe 70-80% english content I decided the lesser evil is to just set the language to english instead.
Google has always made it extremely clear that they don't believe it's possible for the human brain to know more than one language, and that anyone who claims to know more than one is a liar and a witch and has no place in their platforms.
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A lot of Youtube channels are reporting declining viewership lately.
EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJEFun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.
Then I saw this article as well and thought I would share.
Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?
I came here to see if it was the early signs of the demise of YouTube. I secretly want all these content producers to move to a privacy-respecting platform, especially those who produce tech or privacy related content.
Now, for why I don't watch videos anymore, the medium isn't as easily consumed by me. I prefer text. At home, it's noisy and I get interrupted every 90 seconds. I lose interest quickly and fast forwarding isn't as easy as scanning text for a topic shift. My mind wanders on some topics, internally exploring that topic deeper. With text, i can just stop reading. With video, i need to realize that I'm processing a thought and hit pause, then rewind a bit. I get interrupted a lot. On the bus, I need to remember headphones and I hate when people shoulder surf. That's harder to do with text. Give me a plain text RSS feed that I can read anytime.
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Lol 90% of comments taking the opportunity to hate on LTT and missing the point of the post. Views are dropping for multiple channels.
Also the LTT hate is mostly "He's so rich and out of touch". LTT is the mass produced TV show for tech YouTube. It's meant to be entertaining and easy to watch for the masses. I like watching most of their videos. Gamers Nexus has its place too but it's a different kind of nerd whose a lil more cynical and obsessed with specs, a lot more niche and it shows in the views.
To each their own.
Most of the hate should be that he really doesn't know what he is doing and should have a disclaimer as such.
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The overwhelming majority of Youtube visitors use the official app and even those who use a browser don't have an adblock 88% of the time if my memory serves me right. So no, it's not adblock.
Ok, is it possible if most people aren't blocking ads, then maybe it is the ads themselves?
There are so many and they are getting longer. I wouldnt sit around to watch videos if they are interrupted every minute. The average rando probably goes back to TikTok, Facebook, or Instagram if they have to wait for something. If I used any of those services, I know I would jump ship.
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If someone can't afford to be part of the hobby then they arnt goanna watch videos on that hobby
They're going to move on. Find a new hobby that they can't afford to participate in. Then find new creators that do content in that new hobby
Tech has priced out most of the lower and lower middle class. We can't play anymore so we need to find something new to do
Exactly!
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So people who couldn’t afford expensive cars didn’t watch Top Gear or Grand Tour?
There are people who do and people who watch. I think the people who do but can't afford are the ones leaving. Now you're left with people watching and the few that can afford to do.
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Free streaming sites are awful.
No they aren't, lol. But whatever floats your boat.
I'll be over here enjoying more things for a cheaper price and helping others do the same.
wrote last edited by [email protected]Yeah, they are. So why do you think they set all of that up for you to freely stream torrents? What is in it for them? Data harvesting? Malware? What?
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A lot of Youtube channels are reporting declining viewership lately.
EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJEFun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.
Then I saw this article as well and thought I would share.
Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?
I'm watching less 'tube in general because youtube is obnoxious as fuck. They devote so many resources to getting you to watch ads, it actually causes the whole experience to suffer even with an adblock.
